Sydney, Australia, August 19th, 2024, Chainwire
With over AUD$2 billion in total sales to date, Easy Crypto today announces the launch of a new ‘beginner wallet’ aimed at Australians looking for an easier way to buy, swap, hold and sell their crypto.
Easy Crypto, New Zealand’s largest non-custodial cryptocurrency exchange, is expanding its trans Tasman presence in Australia with its first Australian wallet aimed at those new to crypto. The Easy Crypto Wallet has been designed to deliver the simplest and safest experience for anyone looking to manage their own cryptocurrency. It acts as ‘one wallet for all your crypto’ – offering investors a broad breadth of 50 popular coins backed by the latest security and recovery technology – all within a single simple app.
While there are other crypto wallets on the market aimed at seasoned crypto investors familiar with the technical processes and jargon of the sector, Easy Crypto’s wallet is designed specifically to meet crypto beginner’s needs. It aims to onboard the next wave of first-time crypto investors by simplifying buying, selling, swapping and storing crypto and its hundreds of thousands of current users can testify to this.
Easy Crypto’s all-in-one wallet was originally launched in New Zealand in November 2023.
Demand for crypto wallets is growing in line with increasing institutional adoption of the asset and acceptance of crypto as a viable investment option. In 2023, the total number of crypto wallet users globally was 84.02 million, up from 76.32 million in 2021 (source: Polaris (NYSE:) Research).
There is growing investor appeal for everyday Australians of all ages investing in crypto but many would-be consumers don’t know where to start. An estimated 1 in 5 Australians currently own crypto with many more expected to move into crypto investments in the coming years.
“There are a plethora of wallets and competitors in this space; but most are focused on catering to what the industry calls ‘crypto bros’ – the experienced crypto core. These wallets are not easy to use; and haven’t been designed for beginners who don’t want to miss out on…..