
WhiteBIT has launched WhiteBIT US, a New York-based licensed exchange offering ramps and spot trading, with plans to expand services and trading in all 50 states.
Summary
- WhiteBIT US starts with spot, instant trading, on- and off-ramps, and plans fiat integration, institutional KYB onboarding, custody, and liquidity products.
- The US launch aligns with WhiteBIT’s seventh anniversary and W Group’s growth into a broader fintech ecosystem spanning cryptocurrency, payments, banking and infrastructure.
- The company highlights strong security credentials, no reported breaches, top-tier CER.live rating, CCSS Level 3, and 35 million reported global users.
WhiteBIT, a European cryptocurrency exchange, launched its US operations through WhiteBIT US, an independently operated entity designed to expand across the country, the company announced.
WhiteBIT US has obtained operating licenses and plans to expand availability in all 50 states, according to the company. The platform will offer high security standards, compliance protocols, and competitive trading rates to US users.
“Our decision to launch in the US is driven not only by expansion, but by the country’s proactive approach to cryptocurrencies and its strong policy of attracting technology companies,” said Volodymyr Nosov, founder and CEO of WhiteBIT and president of W Group. “The United States is focused on growing the industry and strengthening its leadership in blockchain innovation.”
WhiteBIT Grows Worldwide with US Debut and Times Square Boost
At launch, verified US users will have access to spot trading, instant trading, and in-out services, the company said. WhiteBIT US plans to expand its offering with fiat integration, KYB addition for institutional clients, and additional products including custody and liquidity solutions.
According to the announcement, the company established its headquarters in New York and assembled a team of US-based executives, supported by satellite offices across the country. WhiteBIT, which employs more than 1,300 people worldwide, plans to expand its US workforce by hiring local talent.
The US debut coincides with the company’s seventh anniversary, marking its evolution from a single exchange to W Group, a global financial technology ecosystem comprising eight companies in cryptocurrency, payments, banking and blockchain infrastructure, according to the company.
To commemorate the milestone, WhiteBIT launched a global brand campaign addressing public concerns about cryptocurrencies. One of the campaign videos will debut in Times Square starting November 28 and showcase the company’s approach to digital finance.
Earlier this year, the company also announced a major strategic agreement with Durrah AlFodah Holding to help boost Saudi Arabia’s digital finance and blockchain development.
Accompanied by the WhiteBIT token (WBT), the exchange has been actively seeking growth since its launch in 2018.
WhiteBIT reported no recorded security breaches and holds several industry certifications. The platform is classified among the three main exchanges for CER.live security, holds CryptoCurrency Security Standard (CCSS) Level 3 certification and meets AML and KYC compliance standards, according to the company.
The platform has created a user base of more than 35 million users worldwide, the company said.
